Artistic SEO

Google Introduced Web Browser - Google Chrome

2008-09-03T07:52:00.005+05:30

Google Introduce Web "comic book" - Google Chrome by Monday, the search giant's long-rumored open-source browser project. While the illustrations, created by cartoonist Scott McCloud, were not announced by Google, they do contain the quotes and likenesses of 19 Google developers.

38-page comic detailed book appeared on Google Blogoscoped, an unofficial Google blog. The book is broken down into five main sections covering stability; speed; search and the user experience, security, and standards. Here are the key features :

Stability
Speed
Search and user experience
Security
Standards
View details : http://www.google.com/chrome/intl/en/features.html

You can download Google Chrome from here http://www.google.com/chrome to download and start exploring.
(write now it's available only for Windows platform, but you can sign up on the download page to learn when the Mac and Linux versions are available.)

Top RSS Blog Submission Directories

2008-07-23T00:19:00.001+05:30

2Rss
http://www.2rss.com/index.php
5starblogs
http://www.5starblogs.com/
Addyourblog
http://www.addyourblog.com/submit.php
All-Blogs.net fee or reciprocal
http://www.all-blogs.net/submit.php
Answers
http://www.answers.com/main/new_blogger.jsp
Aviva fee
http://www.avivadirectory.com/submit.php
Blawg
http://blawg.org/modules.php?name=Web_Links&l_op=AddLink
Blloggs
http://blloggs.com/submit/
Blogarama
http://www.blogarama.com/add-a-site/
Blogbib fee or reciprocal
http://www.blogbib.com/submit.php
Blogbunch
http://www.blogbunch.com/suggest/
BlogCatalog
http://www.blogcatalog.com/blogs/submit_blog.html
Blogcode
http://www.blogcode.com/signup.php
Blog-collector
http://www.blog-collector.com
Blogdigger
http://blogdigger.com/add.jsp
Blogdir
http://www.blogdir.co.uk
Blog-directory
http://www.blog-directory.org
Bloggernow
http://www.bloggernow.com
Blogexplosion
http://www.blogexplosion.com/directory
Blogflux
http://www.blogflux.com/add.php
Bloggapedia
http://www.bloggapedia.com
Bloggernity
http://www.bloggernity.com/cgi-bin/add.cgi
Bloghop
http://www.bloghop.com/account/index.htm
Bloghub
http://www.bloghub.com/cgi-bin/add.cgi
Blogintro
http://blogintro.com/submit/
Bloglines
http://www.bloglines.com
BlogPulse
http://www.blogpulse.com/submit.html
Blog-search
http://www.blog-search.com/blog-submission.html
Blogs-collection
http://www.blogs-collection.com
Blogscholar
http://www.blogscholar.com
Blogz
http://www.sarthak.net/blogz/add.php
BoingBoing
http://boingboing.net/suggest.html
BOTW Blog Directory fee
http://blogs.botw.org/helpcenter/submitblog.aspx
Bulletize fee
http://www.romow.com/submit.php
Chordata
http://chordata.info/suggest.php
ContentsMatter
http://www.contentsmatter.com/add.php
Crayon
http://www.crayon.net/using/suggest.html
Diarist
http://www.diarist.net
EatonWeb
http://portal.eatonweb.com
Feedage
http://www.feedage.com/submit.php
Feedboy
http://www.feedboy.com/addfeed.html?catid=
Feednuts
http://www.feednuts.com
FeedsFarm
http://www.feedsfarm.com/a.html
FindingBlog
http://findingblog.com/add_blog.php?cat=
FyberSearch
http://www.fybersearch.com/add-url.php
Globeofblogs
http://www.globeofblogs.com/register.php
Gobignetwork
http://www.gobignetwork.com/entrepreneur-blogs
iBlog Business Directory fee
http://www.iblogbusiness.com/add.html
Icerocket
http://www.icerocket.com/c?p=addblog
LSBlogs
http://www.lsblogs.com/howtosubmit.php
NewsGator
http://www.newsgator.com/ngs/subscriber/Folksonomy.aspx
Plazoo
http://www.plazoo.com/en/addrss.asp
Portal.eatonweb fee
http://portal.eatonweb.com/add.php
Postami fee
http://www.postami.com/rss.finder/submit_feed.php
Pressradar
http://www.pressradar.com/suggest
Rateitall
http://www.rateitall.com/suggest.aspx?WL=0&TopicID=20004
ReadAblog
http://www.readablog.com/AddFeed.aspx
Redtram
http://www.redtram.com/pages/addsource/
Scienceport
http://scienceport.org/index.php
Search4Rss
http://www.search4rss.com
Small Business Blog Dir fee
http://blogsforsmallbusiness.com/directory/add.html
SmallBusiness.com
http://smallbusiness.com/wiki/Weblog_directory_company_blogs
Strategic Board
http://strategicboard.com/?s=h:addblog
Syndic8
http://www.syndic8.com/suggest_start.php
Tailrank
http://www.tailrank.com/import
Technorati
http://www.technorati.com/ping.html
TheVital
http://www.thevital.net/
Today
http://www.today.com/submit-blog
Topix
http://www.topix.net/member/register
TruthLaidBear
http://www.truthlaidbear.com/addtoscan.php
Wilsdomain reciprocal
http://www.wilsdomain.com/blogs/wilsdomain9b.php?op=newsubmit
Wingee
http://www.wingee.com
Yahoo.com
http://add.yahoo.com/fast/help/us/my/cgi_rss_submission

HTML 5, The Future of the Web

2008-07-20T21:27:00.003+05:30

Since 2004, the WHATWG independent working group works with the definition of a standard format for Web pages intended to replace both HTML 4 and XHTML, while keeping a partial compatibility with them.And that tends to eliminate from the scene the new XHTML 2 format on which sorrow the W3C, as well as proposals of standards on forms. In fact that goes much further as you will see!

The HTML 4 last specification was published in 1999 and since this date, the W3C turned to XHTML. But XHTML 2 causes the discord, in addition to the fact that it is incompatible with previous standards, one reproaches it its pure document orientation whereas the Web becomes 2.0 and needs more and more applications and uses various media.From this opposition in 2004, an independent group supported by Apple, Mozilla and Opera is born, the WHATWG (Web Hypertext Application Technology Working Group) which undertakes the definition of a successor for HTML.On March 3, 2007, the W3C announces that it restart the work on HTML to give it a successor. The new specification of the W3C has the same author as that of the WHATWG, Ian Hickson.

Overview

The new format is not any more a simple format of document, but also a support for current Web applications such as forum, etc and a purpose is to facilitate interoperability. It has two formats in one, HTML and XHTML 5, the first with a doctype, the second with only at the beginning the line .It integrates DOM Level 2 for HTML.Syntax is such as a page can be parsed as an XML document if it is designed for that, but it keeps incompatible characteristics from HTML, such that the tags without contents which end by ">" and not "/>" (both being supported).

Applications

HTML 5 is aimed at Web pages and Web applications. Moreover the definition was called Web Application 1.0 before changing name for being better posed as a successor to HTML 4.Some applications such as forums, wikis, purchasing systems, searching systems, e-mail clients, instant messaging clients, discussion software, online document editing, sites sharing resources, and Web 2.0 sites in general, are now popularized and require a format of document more adapted to that. Features of HTML 5 include graphics and images, which will make it possible to make animated pages, multiplayer online games.

Differences between HTML 4 and HTML 5

Even if the format is still in work, certain components are acquired. It is wise to know them because some practices should be adopted right now, such as suppression of frames.

Main differences

HTML 5 is compatible with HTML 4 and XHTML although some tags become obsolete. it can take two forms, a traditional one with HTML tags, the other in XML. It comprises new forms, support new media, and adds a support for drawing and images. The new format will integrate another specification in progress: Web Forms 2.0.

New elements

Canvas
It is a background on which one can draw and thus new graphic elements may be added to the interface. It is inspired by the syntax and functions from Java.One can put several canvas in a Web page.On the canvas one can perform transformations as scaling, rotating, translating.Varied figures are available: rectangles, Bezier's curves, arc, with functions of filling and stroke. And also clipping on the edges of the canvas.
Audio and video
The video tag allows embedding a video in the document. It is accompanied by a src attribute to indicate the file, but also by attributes like start, stop, auto play etc which define the behavior of the video. The audio tag is the equivalent for sound files.
Section
The section tag makes it possible to divide (or subdivide) a document into semantic parts. They are used to create an outline, table of contents. The sections can be chapters. They differ from div tag which has a role of presentation. A section is completed with a header and footer.

Changed elements

a, optional href
Removing href makes it possible to use the attributes of a on a dynamic link, in conjunction with onclick but without providing URL (the URL could be defined in a script).
script, the async attribute
A script is by default executed at loading, while it will be executed at the end of parsing of the HTML page when the defer modifier is added. But if it is the async modifier that is present, then it is executed in an asynchronous way, therefore independently of the display of the page and according to the availability of resources, as Ajax.

Removed elements
The frames disappear. Consequently the tags frame, frameset, noframe are not any more part of the format.

A detailed list of the changes is provided on the wiki of WHATWG in Differences from HTML 4.

Will HTML 5 succeed to HTML 4?

Is HTML 5 a replacement for current HTML 4 language, standard of the W3C? The good point is that its definition is supported by major actors of the Web, Apple, Mozilla and Opera. However Microsoft does not support it, and its Internet Explorer browser is largely the most used. In addition the presence not declared but implicit of Google can have an equivalent weight. Because the author of the HTML 5 definition became employed of Google. Google does not have a Web application environment, it proposes on line software and the Google Gears tool which makes it possible to run Web applications without connection. The interest of Google is to ignore the operating system and to generalize the use of on line applications to the desktop station. Its interest is thus in HTML 5 while the interest of Microsoft would be to promote Silverlight with all background standards technologies from the company, as XAML.

HTML 5 or Silverlight?

In the 1.0 version, Silverlight is just Canvas. The 1.1 version is more complete but it is based on the .NET platform and cannot be regarded as a universal environment. Remain to know if

HTML 5 can be compared with Silverlight...

In fact the features of Canvas of HTML 5 are similar to those of Silverlight. Vectorial figures are drawn into and one add images in both cases. That opens the way to elaborate interfaces with animations and plays.The video and audio tags of HTML 5 have also equivalent in Silverlight and the two environments work with Ajax.About the function of off line use, essential for RIA (Rich Internet Application), Internet Explorer requires the Silverlight plug-in version 1.1, therefore least portable, while that will be integrated into the Firefox 3 browser or will be added to any browser by the Google Gears plug-in.According to the director or products, Google intends to work with the WHATWG for Gears becoming a standard integrated into browsers.
In conclusion the two environments are worth and are different by the programming style and the details.

The future

The portage of Safari on Windows moreover, consolidates us in the idea that one will own soon on one hand, of a series of browser supporting HTML 5 and giving access to new essential free Web applications and on the other hand, Internet Explorer, a second order browser confined to legacy websites which must be supplemented by Silverlight for the Web applications. Unless Microsoft does adopt the new format!

Conclusion

The failing of XHTML 2 and its limitations open the way to HTML 5 which not only improves HTML 4 and XHTML 1 but also is a response and an alternative to the Silverlight environment. W3C started the standardization of the new HTML. It will undoubtedly be a long time before it does become a recommendation, but the majority of its functionalities will be implemented by many browsers quickly, some even are already available.

More information

HTML 5 specification by the WHATWG. Written by Ian Hickson.
HTML 5 specification by the W3C. The W3C resumes work on HTML starting from the document of the WHATWG. Same author.
Web Forms 2.0. New format of forms which will be integrated into HTML 5
Canvas. Canvas is already implemented in Firefox and Safari. Tutorial and examples.

Content Source : http://www.scriptol.com/html5/html5.php

Google Docs, Gmail and Google Calendar getting offline access

2008-07-20T17:01:00.010+05:30

It seems that this year Google's most popular web applications will work offline. After Google Reader and Google Docs, two other services will integrate with Gears.

Google Docs' word processor is introduced offline access. With the free Google Gears extension, users will quickly able to read and edit their files even when they have no Internet connection.

You'll know you have the feature when you see a little "offline" menu item in the upper right of your document window in Google Docs.

Offline access for Google's spreadsheet and presentation app will follow after the word processor rollout is complete.

Google Docs will not, at first, let users create new documents though offline. The feature's first-use case is, "I'm amending a document and I lose my Internet connection," Document creation capability will come ultimately.

Of course, users will not be able to collaborate in real time when offline, or see if other users are simultaneously modifying a document they are editing in offline mode. Google Docs will "do its best" to reconcile changes made by multiple users when one or more are offline.

Offline access is a must compulsory feature to make Google's productivity suite a competitor to Microsoft Office. However Google Docs' feature set, while improving over time, still falls far short of the functionality available in the Microsoft suite.

The only other Google application to use Google Gears currently is the RSS reader, Google Reader. A few other apps use Google Gears, such as Remember The Milk.

In the past months, Google accidentally enabled the option in Google Calendar and some users saw the dialog illustrated below: "To view and edit the next 3 months of your Google Calendar when you're not connected to the Internet, click OK."

Google will add SyncML support for Gmail contacts next month. He thinks this is "related to the sync that they worked on with Apple for 3G iPhone". SyncML is a standard for data synchronization supported by a lot of companies. "SyncML is most commonly thought of as a method to synchronize contact and calendar information between some type of handheld device and a computer (personal, or network-based service), such as between a mobile phone and a personal computer."

Ie6 PNG transparency Fix / Hack

2008-07-09T08:52:00.012+05:30

As IE6 doesn't support Alpha Channel Transparency PNG files. With this code we can use PNG’s In IE 6.

Just Copy and paste this code in this CSS file. Copy transparent.gif in to "images" folder.

/*Start css code*/

* html img,
* html .png
{position:relative; behavior: expression((this.runtimeStyle.behavior="none")&&(this.pngSet?this.pngSet=true:(this.nodeName == "IMG" && this.src.toLowerCase().indexOf('.png')>-1?(this.runtimeStyle.backgroundImage = "none",this.runtimeStyle.filter = "progid:DXImageTransform.Microsoft.AlphaImageLoader(src='" + this.src + "', sizingMethod='image')", this.src = "images/transparent.gif"):(this.origBg = this.origBg? this.origBg :this.currentStyle.backgroundImage.toString().replace('url("','').replace('")',''),this.runtimeStyle.filter = "progid:DXImageTransform.Microsoft.AlphaImageLoader(src='" + this.origBg + "', sizingMethod='crop')",this.runtimeStyle.backgroundImage = "none")),this.pngSet=true));}

/*End css code*/

Image : transparent.gif

Gmail get new improved look (web 2.0)

2007-11-07T23:40:00.001+05:30

Gmail's New Version Is Now Available

The new version of Gmail

"Google during the recent Analyst Day announced they want to release an updated version of Gmail that's supposed to be faster than the current one, thanks to a JavaScript back-end rewrite," said Google Blogscoped publisher Philipp Lenssen in a blog post. "Also, the new version aims to improve contacts management. 'Gmail 2.0' -- possibly the announced update -- was also mentioned in Google's internal company goals last year, the aim being to achieve '70% user happiness' for that version."

It might be a good idea to scrutinize your Gmail account more closely than usual these days. Not only is Google in the process of rolling out IMAP support, but it looks like some users are able to access a new version of Gmail. If you notice a new option that says "older version" or "newer version" at the upper right-hand corner, you're probably in. It should be right between the "settings" and "help" tabs.

Google Blogoscoped has a series of sreenshots showing some of the differences. Gmail 2.0 reportedly loads faster, although it's a bit early to say how much faster. And there's a much more detailed contacts section. There's a new contacts manager and the option to add images for contacts directly from Picasa Web. There also appears to be an option to "filter messages like these" from the Gmail "More Actions" drop down box.

Google the search giant's move into health information - Google Health

2007-10-09T10:50:00.000+05:30

Now the search giant's move into health information could be a winner. Google's plans for a service that puts you in control of your health information start to take shape. This service could help you make more informed decisions about your health, get personalized recommendations from specialists and share this information with other people.

Google Health, that will help you find treatments, symptoms or alternative medicine treatments.

The service may end up looking like Google's Finance portal which offers other services, like news headlines and market data, alongside tailored search results.

Google, and the internet more widely, have been blamed by some doctors for giving patients alarming information and for spreading information about rare side effects.

A Security Company Postini Acquired by Google for $625 Million

2007-07-11T08:21:00.000+05:30

To improve on the Google Apps suite, Google has just acquired Postini, as we learn in a press release.

Google has announced the acquisition of communications security and compliance company Postini for $625million.

Posted by : artisticera.com

New updates in Google Code Search

2007-07-11T08:05:00.000+05:30

Google has updated its Google Code Search site for finding publicly available source code, adding greater coverage and improvements in ranking and access.

Google Code Search a tool for locating publicly available source code.

Some of the updates are:

Indexes individual files and code snippets from all over the Web; previously, only complete archives (.zip, .tar, etc) and repositories (CVS and Subversion) were indexed
Class and function definitions are now closer to the top of searches for improved ranking,.
Code Search allows users can now access Google Code Search through several international domains, including Poland, Brazil, China, France, Germany, Italy, Japan, Korea, the Netherlands, Russia, Spain and some more.

Posted by : artisticera.com

FeedBurner was acquired by google

2007-07-11T07:12:00.000+05:30

FeedBurner was a pay services previously, now it will be free:

FeedBurner PRO
FeedBurner is a Chicago-based company, a News feed management provider launched in 2004. Its Web-based tools, provides custom RSS feeds and management tools to blog advertising network, web-based content publishers, podcaster to help promote, deliver, and monetize their content on the Web and make feed-based content more accessible and manageable for its end users.

Google Analytics taken FeedBurner PRO for its next level. You will now have access to view the number of people who have viewed or clicked individual content items in your feed and “Reach,” which estimates the daily number of subscribers who interacted with your feed content. You can turn this on by signing in to your account, navigating to the Analyze tab and heading to the FeedBurner Stats PRO section. Click the “Item Views” checkbox to activate these PRO features.

Posted by : artisticera.com

Try Google Doc's new interface

2007-07-06T08:58:00.000+05:30

A Google Groups launched a new interface for Google Docs which happens to be miles better than the older interface. The Google Docs and Spreadsheets blog also covers the launch and redesign.

What is new?

There's a great new look with new icons, more content, and better organizational controls.
Explorer view with Folders and files for easy organization.
New improved search function
You can see documents sory by edited "today," "yesterday," "earlier this month," or "earlier this year."

New looks of Google Docs:

as per my opinion, it looks cool. Its nice to see Google Doc's try to keeping the neat, clean and sober interface that helps make Google Doc's an important office tool that anyone can use.

just thought I would like to share my discovery!

Posted by : artisticera.com

Try Google's new interface

2007-07-06T08:25:00.000+05:30

Google is testing new interface design for their homepage (Classic page). I think they gave it a bit of a web 2.0 looks with a white gradient in the background. (Decide for yourself.)

Pics below (click on the thumbnails to view fullsize):

They’ve also added a dropdown. I know that will save a whole load of time.

as per my opinion, it looks cool. Its nice to see Google try to keeping the neat, clean and sober interface that helps make Google an important search tool that anyone can use.

just thought I would like to share my discovery!

Posted by : artisticera.com

Google updated Webmaster guideline

2007-06-25T00:09:00.000+05:30

Hello all

Recently Google has updated webmaster guideline, in webmaster guideline Google had written more specific information under Quality Guideline – specific guideline

Hidden Text or hidden links – Information about hidden text and hidden links
Cloaking and Sneaky redirects – Information about Cloaking, Java Script Redirects and Doorway pages
Automated quires to Google
Load pages with irrelevant keywords – Information about Keyword Stuffing
Duplicated content – Information about Duplicate Content and how to protect your website from getting banned due to duplication
Pages created that install virus, Trojan, or other badware – Information about websites that spread virus and Trojan and how Google react on such websites
Doorway pages – Information about Cloaking, Sneaky JavaScript Redirects and Doorway pages
Unique content with helpful information that make users to stay on your website – Information about unique content that effect on website ranking.

Posted by : artisticera.com

Optimize your press releases to get higher rank in search engines

2007-06-23T23:38:00.001+05:30

Optimize your press releases to get higher rank in search engines

Self-marketing is an important ingredient to get success in business. There is only one way to accomplish success is by appropriate writing with creative words.

When
The first thing you should ask, before writing press releases, is when it is appropriate to use them. A news release can be used, for instance, when you win an award, introduce new products or services, open a new office or sponsor an event. The press release aims to connect with the media and is usually the first expected form of communication with the media.

Press releases benefits :

Free promotion(marketing). If your press release is convey your views and if it create good impression to editors or admin of the websites you submitted it to, then it will be released, that means free Promotions for you.
Improvement of your rankings in search engines (google, yahoo, msn, etc..). Press release will generate more links for your web, and it will useful to achieve better rankings in search engines.
You can convey your fresh things or features of your product to your customers.

HOW
The better you know how to write a press release, the more successful it will be.
Tips

Make it interesting and newsworthy. Press releases should always sufficiently interesting to be reported in a newspaper, not an advertisement. Peoples , editors and journalists are not interested in product advertisement they interested in only appropriate NEWS. Press release is for information, that is of importance and of value to their readers. If you have have new creative things then you can get more readers.
Write it short and sweet. Try to focus what you want to say in short lines, so it will make easier to read.
Stick to the Views. Be honest. If your story sounds too good to be true, then you may end up bruising your own credibility, Avoid exaggerations and embellishments.
Use only appropriate words. Don't use unnecessary words or ornate language.
Don't use straight way. deflect using "I", "we" and "you", or else your new release will look like an advertisement rather than a news

Structure of press release

Header. If you want to publish online then header should be: FOR IMMEDIATE RELEASE.
Headline. The headline needs to be eye-catching and yet informative. Don’t write in all CAPS, because most online news services will not accept a title in all CAPS.
Example: Just like a headline in an newspaper. Make sure this describes the content of the story.
City, State/Country - Month Day, Year. Press releases should not be sent without a dateline. The dateline is generally placed either under the header and before the headline or at the beginning of the press release body, along with the city and state/country. These details precede the story and familiarize the reader.
Body. The first paragraph of the body should include all details like who, what, when, where and why it means actual story. There should be more than one paragraph, each paragraph no more than a few sentences. The second paragraph of the body should detailed on the news and provide further details. if you have more pages, write "-more-" at the bottom of the page.
Company/organization info. Include with a short description of who you are and what you do featuring in this press release.
Contact Information. Include your contact details with separate line: Contact Info, Contact Name, Company Name, Mailing Address, City/State/Zip or City/Country, Phone, Email, Web.

Matt Cutts talked about our webmaster guidelines

2007-06-22T00:27:00.000+05:30

At SMX Advanced on Monday, Matt Cutts talked about our webmaster guidelines. Later, during Q&A, someone asked about adding more detail to the guidelines: more explanation about violations and more actionable help on how to improve sites. You ask -- we deliver! On Tuesday, Matt told the SMX crowd that we'd updated the guidelines overnight to include exactly those things! We work fast around here. (OK, maybe we had been working on some of it already.)

So, what's new? Well, the guidelines themselves haven't changed. But the specific quality guidelines now link to expanded information to help you better understand how to spot and fix any issues. That section is below so you can click through to explore these new details.

Quality guidelines - specific guidelines

Avoid hidden text or hidden links.
Don't use cloaking or sneaky redirects.
Don't send automated queries to Google.
Don't load pages with irrelevant keywords.
Don't create multiple pages, subdomains, or domains with substantially duplicate content.
Don't create pages that install viruses, trojans, or other badware.
Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.
If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.

As Riona MacNarmara recently posted in our discussion forum, we are working to expand our webmaster help content even further and want your input. If you have suggestions, please post them in either the thread or as a comment to this post. We would love to hear from you!

About Author:
author Url: http://googlewebmastercentral.blogspot.com/

Duplicate Content & Multiple Site Issues

2007-06-22T00:21:00.000+05:30

More and more site owners are concerned that they might get penalized accidentally or overtly because of duplicate content. If you run mirror sites, will search engines ban you? If you have listings that are similar in nature, is that an issue? What happens if you syndicate content through RSS and feeds? Will other sites be considered the "real" site and rob you of a rightful place in the search results? This session looks at the issues and explores solutions.

Moderator:

Anne Kennedy, Managing Partner, Beyond Ink

Speakers:

Mikkel deMib Svendsen, Creative Director, deMib.com
Shari Thurow, Webmaster/Marketing Director, GrantasticDesigns.com
Amit Kumar, Engineering Manager, Yahoo! Search
Vivek Pathak, Infrastructure Product Manager, Ask.com

Advanced Advertising Track
Meet The Search Ad Networks
Representatives from major search engines that sell paid listings and other search advertising discuss new aspects to their programs and answer questions in general from the audience.

Moderator:

Rebecca Lieb, Editor-in-Chief, The ClickZ Network

Speakers:

Brian Schmidt, Manager, National Agency Team, Online Sales & Operations , Google, Inc
Doug Stotland, Director, Microsoft adCenter
Stewart Easterby, VP of Sales Operations, Yahoo! Search Marketing
James Speer, VP Search Marketing, IAC Advertising Solutions, Ask.com
John Kannapell, VP Search & Directional Media, AOL

Contextual Ads Track
Getting Traffic From Contextual Ads
You know about search targeted listings, where your ad shows up based on the keywords someone enters into a search engine. But what about contextual ads, where paid listings show up based on the content of what someone is reading? Programs exist to let you easily move search ads into a contextual environment. But should you? This session offers tips and advice for those coming at these offerings from a search marketing perspective.

Moderator:

Andrew Goodman, Principal, Page Zero Media

Speakers:

Anton E. Konikoff, Founder and CEO, Acronym Media
Don Steele, Director of Digital & Enterprise Marketing, Comedy Central
Chris Bowler, VP, Search Practice Lead, Agency.com

About Author:
author Url: http://www.searchenginestrategies.com

Google, Yahoo and Microsoft most biggest of Search Engine field agree on Sitemap standard

2007-06-22T00:17:00.000+05:30

Want to see your link here? Buy this link for only $9.95!

Microsoft has added some information, on how to identify the different types of their MSNbot Crawlers, on the Live Search’s WebLog. The different types of the MSNbot are:

MSNBot
Main web crawler (www.live.com)

MSNBot-Media
Images & all other media (images.live.com)

MSNBot-NewsBlogs
News and blogs (search.live.com/news)

MSNBot-Products
Products & shopping (products.live.com)

MSNBot-Academic
Academic search (academic.live.com)

They also explain a method, to verify the identy of the MSNbot. Might be useful, since a lot of spam bots are cloaking themself as searchengine crawlers.

When you get a page view request, it specifies a user-agent and an IP address. As I described above, all requests from Live Search use a user agent starting with the word ‘MSNBot’.
If you see the MSNBot user-agent, it’s time to check the identity of the bot. Starting with the IP address (i.e. 207.46.98.149), you can use reverse DNS lookup to find out the registered name of the machine.
Once you have the host name (in this case, livebot-207-46-98-149.search.live.com), you can check that it really is coming from Live Search. The name of all live search crawlers will end with ‘search.live.com’. If the name doesn’t end with ‘search.live.com’, you know it’s not really our crawler.
Finally, you need to verify that the name is accurate. In order to do this, you can use Forward DNS to see the IP address associated with the host name. This should match the IP address you used in Step 2 – if it doesn’t, it means the name was fake.

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author Url: http://www.smaaz.com/

New features with Sitemaps.org?

2007-06-21T23:45:00.000+05:30

What has the Sitemaps team been up to since we announced sitemaps.org? We've been busy trying to get Sitemaps adopted by everyone and to make the submission process as easy and automated as possible. To that end, we have three new announcements to share with you.

First, we're making the sitemaps.org site available in 18 languages! We know that our users are located all around the world and we want to make it easy for you to learn about Sitemaps, no matter what language you speak. Here is a link to the Sitemap protocol in Japanese and the FAQ in German.

Second, it's now easier for you to tell us where your Sitemaps live. We wondered if we could make it so easy that you wouldn't even have to tell us and every other search engine that supports Sitemaps. But how? Well, every website can have a robots.txt file in a standard location, so we decided to let you tell us about your Sitemap in the robots.txt file. All you have to do is add a line like

Sitemap: http://www.mysite.com/sitemap.xml

to your robots.txt file. Just make sure you include the full URL, including the http://. That's it. Of course, we still think it's useful to submit your Sitemap through Webmaster tools so you can make sure that the Sitemap was processed without any issues and you can get additional statistics about your site

Last but not least, Ask.com is now also supporting the Sitemap protocol. And with the ability to discover your Sitemaps from your robots.txt file, Ask.com and any other search engine that supports this change to robots.txt will be able to find your Sitemap file.

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author Url: http://googlewebmastercentral.blogspot.com